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Influence: The Psychology of Persuasion

Rs.375
Rs.1,300

Estimate delivery times: 02-05 days (Main Cities Pakistan), 4-08 days (Remote Cities).

Return within 07 days of purchase. Courier Charges are non-refundable.

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Influence: The Psychology of Persuasion
Influence: The Psychology of Persuasion
Rs.375
Rs.1,300
Influence, the classic book on persuasion, explains the psychology of why people say "yes"—and how to apply these understandings. Dr. Robert Cialdini is the seminal expert in the rapidly expanding field of influence and persuasion. His thirty-five years of rigorous, evidence-based research along with a three-year program of study on what moves people to change behavior has resulted in this highly acclaimed book.

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